We recognise that customer safety is of importance but that this can be assured without the use of animals. We also believe there is already a “safe” and known group of product ingredients used in the cosmetics industry which leave enough scope to be creative and innovative in product formulation without the need for anymore animal testing on new experimental ingredients.
Our Finished products are tested on ourselves, friends, and family that are more than happy to volunteer for testing our wonderful products!
We work suppliers and manufacturers that do not carry out animal testing on the products and ingredients that we buy from them.
We buy raw materials from suppliers that operate a fixed cut-off time of January 1, 2006 for animal testing and ingredients testing, this means will not use any ingredients that have been tested or re-tested on animals for cosmetic purpose. Although in reality our suppliers normally have animal testing dates far in excess of the cut-off date or have never tested at all.
We are an animal loving team living in the beautiful country side of Somerset; between us we have 9 dogs, 4 cats, 12 chickens, and 5 horses!